Asking for testimonials is a core task in your marketing strategy, whether you are leading mastermind groups, teaching workshops or offering private consulting/coaching. While I’ll focus in this blog post […]

When my husband and I were thinking about buying a new house 10 years ago, we began brainstorming what we’d want in a dream home. We weren’t ready to make […]

Today’s blog topic comes from a mastermind group meeting we had with a group of small business owners. James was asking about how to convert a prospective client into a […]

The topic of “not knowing what your next step is” came up in a mastermind group meeting, and I wanted to share my response to it: Our mastermind group member […]

Is your audience overwhelmed with free information and free offers? They probably are. Let’s discuss a new way of thinking about your free offers – a more advanced, strategic way […]

One of my Mastermind Group Facilitator Training participants asked me for this exercise, which I shared about three or four years ago. He reminded me how cool this exercise is […]

Is your individual mastermind group member, private client or student struggling in your program? Are they falling short to the point that they’re dropping out? Unfortunately, you will run into […]

Whenever a group of people comes together, one way to build trust and connection is to uncover the values they share. Here’s an exercise you can do with your mastermind […]

Let’s cut to the chase: Your mastermind group has been active for a few months and everyone is getting along fine. Then all of a sudden, people stop showing up […]

Last week, I shared Donald Miller’s (Storybrand) one-liner core marketing message exercise with you. It’s a way of crafting and honing your core marketing message to create clarity in your […]