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Do you understand why prospective clients don’t sign up for your mastermind group, workshop or coaching program? You’ve design an amazing mastermind group (or a winning class, or a brilliant […]

Target audience niche audience

By Karyn Greenstreet

A step-by-step guide to determine your target audience and niche market Many small business owners are confused about their target audience and their niche market. Here’s an exercise I do […]

Design your mastermind group and build your marketing plan…quickly! When you’re a busy professional, it’s hard to carve out time to plan your mastermind group business. If you’re an expert, […]

Several months ago, I decided to experiment with a new model for mastermind group meetings, a combination of training and a type of “speed dating” for hot seats. I call […]

JR Russell - Synergy Mastermind Group

By Karyn Greenstreet

Asking for testimonials is a core task in your marketing strategy, whether you are leading mastermind groups, teaching workshops or offering private consulting/coaching. While I’ll focus in this blog post […]

A Good Mastermind Group Fit

By Karyn Greenstreet

This is the time of year when people are looking for new mastermind groups to join. When speaking with prospective mastermind group members, it’s helpful to know in advance how […]

When my husband and I were thinking about buying a new house 10 years ago, we began brainstorming what we’d want in a dream home. We weren’t ready to make […]


By Karyn Greenstreet

When we think of branding, we instantly think of branding for products, right? Let me tell you a story about the importance of good brand design when launching a new service. […]

Today’s blog topic comes from a mastermind group meeting we had with a group of small business owners. James was asking about how to convert a prospective client into a […]

We’re used to people with power holding others accountable, like a boss or a parent. As a mastermind group facilitator, you don’t hold those types of power, so your accountability […]

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