A step-by-step guide to determine your target audience and niche market Many small business owners are confused about their target audience and their niche market. Here’s an exercise I do […]

Several months ago, I decided to experiment with a new model for mastermind group meetings, a combination of training and a type of “speed dating” for hot seats. I call […]

Asking for testimonials is a core task in your marketing strategy, whether you are leading mastermind groups, teaching workshops or offering private consulting/coaching. While I’ll focus in this blog post […]

When my husband and I were thinking about buying a new house 10 years ago, we began brainstorming what we’d want in a dream home. We weren’t ready to make […]

Today’s blog topic comes from a mastermind group meeting we had with a group of small business owners. James was asking about how to convert a prospective client into a […]

The topic of “not knowing what your next step is” came up in a mastermind group meeting, and I wanted to share my response to it: Our mastermind group member […]

Is your audience overwhelmed with free information and free offers? They probably are. Let’s discuss a new way of thinking about your free offers – a more advanced, strategic way […]

One of my Mastermind Group Facilitator Training participants asked me for this exercise, which I shared about three or four years ago. He reminded me how cool this exercise is […]

I was speaking with a student the other day, discussing how to use consulting and coaching skills combined to significantly assist a client towards a solution to problems that arise. […]

Is your individual mastermind group member, private client or student struggling in your program? Are they falling short to the point that they’re dropping out? Unfortunately, you will run into […]